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Agency Case Study Reel Script (45s Number-First Hook)
Leads with the result number in the first 3 seconds instead of 'we're great at what we do' — and the timestamped shot list is precise enough to film as-is and built to pull inquiries.
Works withChatGPTClaudeGemini

prompt
Write a 45-second vertical Reel script that turns a client win into a case study for {agency_name}, a {service_type} freelancer or agency. The result to showcase: {client_result}. Structure it as a timestamped shot list in a markdown table — hook (0-3s): say the result number on camera before anything else; problem (3-12s): what the client struggled with, over b-roll of messy 'before' screens; process (12-30s): three quick steps with text overlays under 6 words each; proof (30-40s): the after-metrics on a clean stat card; CTA (40-45s): invite viewers to {cta}. Add suggested voiceover lines, on-screen text, and a tone note: confident but not salesy, 9:16 format.Variables
| Variable | Description | Example |
|---|---|---|
| {agency_name} | Agency or freelancer name | 森案設計工作室 |
| {service_type} | Type of service | 品牌與電商網站設計 |
| {client_result} | Client result to showcase | 改版後轉換率提升 212% |
| {cta} | CTA | 私訊「案例」索取完整報告 |
Use case
A freelancer or boutique agency turning a recent client win into a Reel that attracts new leads.
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