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Mid-Autumn B2B Gifting LINE Sequence (Early Bird to Last Call)
Targets the admins and HR who order for the whole company, not walk-in buyers — budget lock at 4 weeks, proof at 2, deadline pressure in the final week captures bulk orders end to end.
Works withChatGPTClaude
prompt
Write a 3-message LINE official account broadcast sequence selling {gift_product} as Mid-Autumn Festival corporate gifts for {business_name}, targeting company admins and HR who order for {client_type}. Message 1 (4 weeks before the festival): early-bird angle — quantity discount {early_bird_offer}, framed around 'lock the budget before your boss asks'; message 2 (2 weeks before): social proof with a mini case of a company order plus a clear bulk-pricing table; message 3 (final week): last-call urgency with the delivery cutoff date {order_deadline}. Each message under 80 words, festive but professional, with one full-moon or gift-box emoji, a button-style CTA line, and a card-message visual suggestion in 1:1 ratio.Variables
| Variable | Description | Example |
|---|---|---|
| {gift_product} | Gift product | 經典烏龍茶禮盒 |
| {business_name} | Brand name | 山嵐茶業 |
| {client_type} | Who the gifts are for | 要送客戶與員工的中小企業 |
| {early_bird_offer} | Early-bird bulk offer | 50 盒以上 85 折 |
| {order_deadline} | Order deadline | 9 月 18 日 |
Use case
A gift box, tea, or pastry brand chasing corporate bulk orders in the weeks before Mid-Autumn Festival.
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